To have a successful business, an individual must have certain traits which is high spirit, does not give up easily, creative, communicate well, high confidence and optimistic. Worry not, these character we can develop through our experience.
To gain experience, you need to start now! How we want to start? Well first, you need to start developing a concept of a business idea that you are interested in and have experience with. This makes your work easier, because you already have the knowledge and ideas on how to market it.
Are you unsure or still blur what are the first steps you need to take to start your business? Here the Commerce Magazines Team shares what needs to be done on the first step of a step by step business on a basic basis.
# 1-Define Your Business
Know what you want to sell. Product or service? Sell your own products or other people's products? Determine where the product or service will be marketed.
This is important to facilitate the process of identifying our target market and specific customers. If it involves the product, a good package should be emphasized other than the product itself. Find a designer if you can.
# 2-Choose Company Name.
Look for the name 'commercial value'. Easy to read and easy to remember. See the giant Ali Baba company. choosing a name that is easy and easy to remember. Determine what type of company to open either Sole Prop, PLT or Sdn Bhd. Open your skills and goals.
Search for brand names and create logos. If there is a budget, please register trade mark with MyIPO. Fill out the TM5 form, costing around RM350.
# 3- Engage with potential customer
Open facebook account, instagram, install whatsapp and others. If you are good at creating a website or blog, please do. Use the best of social media in planning your business sales.
# 4 - Quality Promotion.
Image selection must be clear and beautiful. Post product or service ad offered as well as logo in facebook 10 times a day for 3 months. Content and headlines must be catchy.
Present the value correctly. More friendlist is good anymore. Want to advance, make paid facebook ads continue. Create Fanpage. Can also post to group whatsapp, instagram, twitter, wechat and others.
# 5 - Start Selling.
You must remember, market and sell are two different sciences. Master both. Identify who and what platform we will use to market our products or services.
Identify the channel. Next step is to increase the quality and quality of the channel. Product price placement is also very important. In this phase, determine how many layers of distribution we want to use.
Example:
Manufacturer - Stockist - Distributor - Agent - Customer
Manufacturer - Stockist - Agents - Customers
Manufacturer - Stockist - Customers
Manufacturer - Customer
Distribution rating selection is very important in product price placement as well as profit margins. Determine the level of distribution to be used.
# 6 - Customer Service
One of the platforms in improving your products and services. Take a look at the marketing and sales techniques that bring the most results.
Upgrade the company's management knowledge, marketing knowledge, financial knowledge and product upgrades in terms of recognition. Example: for food products, get halal certificates.
# 7 - Open a Current Account
If you have a capital of between RM1,000 - RM2,500 open your company account and take a check. activate your company account by making purchases and payments using company channels.
All transactions need to be recorded and recorded. Most important is to note how RM entry and how much RM out. Keep all receipts, vouchers, proof of purchase or sales.
Determine the owner's and workers' salaries. Separate the use of personal money with company money. It is obligatory to know monthly fixed expenses such as salaries, rentals, electricity bills, water to let us know and plan on income targets.
